Splat hair dye creates new shade of rebellion.
For years, Splat has lead the fantasy hair color category with it’s own brand of rebellious colors. But over time, the growth they created attracted the attention of larger companies that aggressively entered the fantasy space with international budgets. Splat quickly realized it needed to defend its territory to survive…but rebels don’t defend. They attack. So we quickly created a retail based social media campaign that turned their rebellious nature up to 11 and increased their SKU footprint at Target and Walmart.
CREATED
Brand Videos | Retail Videos | Retail Print | Social Influencer Product Demo






